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Revenue & Sales

See what it earned

Margin ranks your channels differently from revenue.

Where your accounting or finance system supplies cost, contribution or margin, acquisition and content are analysed against that measure instead of against revenue alone. Reveliqo does not invent a finance definition or rebuild one: it reads the figure the source system publishes and joins it to the traffic.

Margin & Profitability

  • Margin by channel and campaign
  • Contribution per page where supplied
  • Product cost from the ledger
  • Revenue and margin rankings compared

How it helps

What Margin & Profitability gives you

1

The table reorders itself

A channel can lead on revenue and sit mid-table on contribution, because the cost of serving it is not proportional to what it sells. The gap between those two orderings is where the budget conversation starts.

2

Coverage is stated, not assumed

Cost arrives at the grain the ledger keeps it — per product, per order, sometimes only per month. Contribution is reported only where cost exists at the grain being asked for, and panels say which rows sit outside it.

3

Content has a margin too

Where product-level cost is supplied, contribution can be read per page and per campaign. The guide credited with the most revenue is not reliably the one credited with the most profit.

Connect a site today. Read tomorrow's brief instead of building it.

Connect a site and the first brief arrives with the day's changes already explained — traffic separated from bots, conversions attached to revenue, and the evidence behind every sentence one click away.

Real people separated from bots Every answer shows its evidence Reveliqo runs on Reveliqo