Revenue is not profit. Report the difference.
Two channels can produce identical revenue and leave you with very different money. Your accounting system holds the cost, margin and recognition side of the picture, by business period, on the definitions finance already uses. Reveliqo reports acquisition against those measures instead of inventing its own.
In short: Reveliqo reads booked and recognised revenue, cost and margin measures, business-period numbers, profitability classifications and collection outcomes from your accounting system, then reports channels and content against them.
What it is
Bookkeeping and business-outcome reporting for small companies and independents: invoices, matched bank transactions, costs, periods and the profit figures an accountant recognises, kept current rather than assembled at year end.
What this lets you ask
- “Which channel is credited with the highest gross profit rather than the highest revenue?”
- “Did contribution margin move with the increase in paid acquisition, or only volume?”
- “Which content is associated with customers whose economics hold up over a full period?”
What Reveliqo receives
- Booked and recognised revenue measures per business period, carrying the recognition rule the source system applies.
- Cost and margin measures — direct cost, gross margin and contribution — at the grain your accounting system publishes them.
- Profitability classifications for products, services and customer groups, carried across rather than recalculated.
- Cash and collection outcomes: what was invoiced, what cleared the bank, and what is still outstanding at period end.
How it is connected
- Authorise the connection in the shared workspace and pick the business entity to read.
- Confirm the period calendar. Reveliqo reports on your financial periods, not a rolling thirty-day window that agrees with nothing.
- Map cost categories to the acquisition channels they belong to, so paid media lands against the traffic it bought.
- Pick the measures exposed in the semantic metrics layer. Anything unmapped stays unavailable rather than being approximated.
How you verify it
- Open any margin figure and read its definition. It names the accounting measure it came from.
- Reconcile one period's gross profit against your accounting system directly. A difference means a mapping is wrong, not that rounding drifted.
- Change a cost allocation at the source and confirm the dependent channel figures move with it on the next sync.
Limits worth knowing
- Metric ownership sits with the source. Reveliqo uses the accounting system's definitions and does not invent finance measures of its own.
- Reveliqo is not a finance product. No bookkeeping, no reconciliation, no period close — it reads outcomes and reports them against traffic.
- Margin analysis is only as granular as the cost data. Costs recorded at company level cannot be split across channels by analysis.
Other integrations
Connect the rest of the stack
Finance system
Customers, invoices, payments and subscriptions — revenue that arrived, not orders that were placed.
Content platform
Stable identifiers for headlines, CTAs and claims — measure the message, not the URL.
Consent platform
Consent state decides the collection mode. One policy engine, never two.
Connect a site today. Read tomorrow's brief instead of building it.
Connect a site and the first brief arrives with the day's changes already explained — traffic separated from bots, conversions attached to revenue, and the evidence behind every sentence one click away.
Real people separated from bots Every answer shows its evidence Reveliqo runs on Reveliqo